Month: February 2019

5 B2B Ecommerce Myths Companies Need to Ditch

Offering customers a great experience online is paramount, especially for demanding B2B eCommerce customers looking for tools to help them better run their businesses. A bad digital environment will harm your conversions and may damage your brand. It’s important to understand and fulfill user expectations, but also be thinking about how you can take things further …

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WordPress vs Squarespace: The Website Building Showdown

WordPress has been a name synonymous with website building basically since it was started in 2003. It currently supports a whopping 60 million+ websites. Squarespace was launched only a year later, and currently supports at least a few million websites of its own. (The website does not disclose the exact number.) So, what’s the difference …

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How to Build a Data-Driven Decision-Making Culture

Many organizations believe they have a data-driven culture because they generate lots of reports, or have dashboards throughout their organization. Unfortunately, it’s not that simple. A data-driven culture is when an organization’s progress is measured using data rather than intuition (gut feel) or past examples (personal experience). In the scientific world, this is usually referred …

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